Allegra is a UK based boho fashion brand, with an online presence that spans platforms and marketplaces such as Asos and SilkFred.
To tie in with their Autumn/Winter campaign, they wanted to produce a film that would showcase the new collection as well as their brand values.
The key would be a piece of content that could be seeded on to Instagram and provide cut downs for social media. The film would also be used by the marketplaces as part of the social media mix for promoting featured brands.
The recipe was simple – take one stunning remote location, a striking model, and some amazing clothes add a beautiful day and a set of cine prime lenses and voila!
Find out more about Allegra by visiting their website- boutiqueallegra.com